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About Michael Novack - Product Leader, Builder, and Operator

About Michael
Novack - Senior Product Leader

Building useful, intuitive, and scalable products that solve real problems for real people.

Michael Novack - Product Leader

Builder • Operator • Leader

EXPERIENCE WITH LEADING COMPANIES

Just Eat logo
Just Eat
Dropbox logo
Dropbox
Uber logo
Uber
Serve Robotics logo
Serve Robotics
Postmates logo
Postmates
Hims logo
Hims
Stripe logo
Stripe
SkiptheDishes logo
SkiptheDishes
WWF logo
WWF
Agtonomy logo
Agtonomy
PwC logo
PwC
Just Eat logo
Just Eat
Dropbox logo
Dropbox
Uber logo
Uber
Serve Robotics logo
Serve Robotics
Postmates logo
Postmates
Hims logo
Hims
Stripe logo
Stripe
SkiptheDishes logo
SkiptheDishes
WWF logo
WWF
Agtonomy logo
Agtonomy
PwC logo
PwC

Why the Wilderness Matters

I spent childhood summers portaging through Algonquin and Temagami. In the backcountry, you learn fast: strip away everything that doesn't serve a purpose, understand your users (weather, terrain, crew fatigue), and design for function over aesthetics. A clean portage route beats a scenic one. A shelter that keeps water out beats one that looks good but leaks.

Building products works the same way. Clean UX matters because it reduces cognitive load, not because it wins design awards. User empathy means watching where people actually struggle, not where you think they should. And the best features are the ones users don't notice: they just work. Like a good paddle stroke: efficient, repeatable, invisible.

Areas of Expertise

Five core areas where I drive impact and create value for growing companies.

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Let's build something great together

Chat with Me

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